On the importance of chemistry in a press trip #TravelTuesday
My most recent press trip to Puebla, Mexico, was pretty magical in many ways. The group of international travel writers I came with to visit Puebla were all incredibly sweet and we got along famously. It will be hard to match this trip with any other, as I definitely think this ranks up high as one of the best press trips I have been in. Lucky for me, and for my fellow travel writers, I happen to love food, architecture, archaeology and history, and Puebla was rich in all of these elements. The press trip design enabled us to have a taste of all of these components. Furthermore, it was a delight to have an opportunity to showcase Mexico to my new friends from the perspective of a Mexican national with international travel experience who lives in Canada (and feels as Canadian as they come).
Over the past few years I have begun to realize how important chemistry is in a media trip. And I’m pretty lucky that I have always been able to hit it off with anybody I have travelled with. To be quite honest, I don’t envy the challenges facing public relations companies nor destination marketing organizations (DMOs) in designing press trips. Making sure that everyone gets along, as well as having a great itinerary, creating opportunities for travel writers to highlight whatever clients require, is a lot of work. I will have to say that DMOs and PR agencies/specialists I have worked with in the past have always done a tremendous job.
I will miss my new friends from the #WeVisitMexico trip, and most definitely have missed some of my friends with whom I have travelled within Canada while I have been away. Look forward to the next opportunity to see you!
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- My experience flying @WestJet #TravelTuesday #TT
- From Langdale to Lund: A Sunshine Coast Art Crawl #TravelTuesday
- My trip with Helijet