Steve Jagger’s talk about Twitter – Vancouver Real Estate Tech Meetup

I usually attend this meetup because I have a lot of friends (the organizers included, Shane Gibson and Steve Jagger) who are either realtors or do tech stuff for realtors. Steve gave a quick talk followed by a question answer period on our beloved micro-blogging platform, Twitter. These are my notes of Steve’s talk

Twitter is a microblogging platform, but has evolved into a communication device. Twitter allows you to communicate with people you find interesting. Steve uses the Favorites function to engage with new people and stories (Steve talks about how he got an interview with The Vancouver Sun on Twitter precisely through Twitter itself). You can make stories happen.

Search.Twitter.Com (formerly known as Summize) is a tool that allows you to search the conversations happening on Twitter. You can see other’s public conversations, and through that, you start creating conversations and new relationships (that may lead to potential business). Start following people and engaging with them, and the relationships will come.

The concept of Tweetup – a gathering (mostly impromptu) of people who use Twitter and may be geographically close to you. Shane explained how he got involved with the China Speakers Bureau (he started following them and writing blog entries, etc.) Tom also explains how he got appointments to the National Real Estate Association.

Shane also commented on the fact that realtors should be on Twitter to signal that they are early adopters. Also, Ubertor and Twitter can be integrated.

Another tool that Rodney and Steve showcased was Twitterlocal – that’s a tool that allows you to find people who tweet within the same geographical location that you are.

If you’re following noisy people (I am one of them, hehe) you can use TweetDeck. Also, I emphasize that part of Steve and Shane’s success (and many other real estate tech people) is that they engage with people as human beings, not only as realtors. [Raul's note as well -A great example of this are my friends, like MJ Ankenman and Matt Collingem Yam de la Peña, Kye Grace, to mention but a few. I would have never met them either if it hadn't been for Twitter. Same goes for Steve and Shane]

I really enjoyed Steve’s talk, and was particularly amused by the fact that, while many realtors were already on Twitter, many were on the fence. Hopefully Steve’s talk helped them decide to join!

Related posts:

1. Third Tuesday February 2009 – Steve Jagger on “How to Grow Your Business”
2. On the use of Twitter for personal interaction
3. Event recap – Shane Gibson’s Manager’s Toolbox Seminar at Vancouver Board of Trade
4. Recap of Vancouver Bloggers Meetup Nov 2008
5. Vancouver Young Professionals and Real Estate Tech Meetup recap